Product tour · Supply
ProductsSell anything. Online, in person, anywhere.
What we sell, what's moving, and what's about to run out. Physical and digital products, services, experiences and listings — one catalogue, one stock count, one record behind every sale.

Everything a business sells, in one catalogue.
One engine sells all of it — so a class pack, a t-shirt and a festival ticket all land on the same customer record.
Physical products
Variants, sizes and colours, barcodes, bundles, multi-location stock.
Digital products
Downloads, recorded courses, licence keys and gated content — delivered instantly after payment.
Services
Class packs, memberships, appointments and packages — sold online, then booked in Services.
Experiences & events
Tickets, registrations, capacity and waitlists — from a workshop for ten to an event for thousands.
Bundles & packages
Combine products and services into one offer, priced as one — and see which ones sell together.
Listings
List offers beyond your own site — marketplaces, directories and partner channels — with enquiries and bids handled in one place.
Describe it once. Simma builds the listing.
Products and services are created the way an owner talks about them — the agent drafts the listing, the price, the photos and the search copy, and the owner approves it.
A gentle, structured start to reformer Pilates. Six small-group sessions building strength, balance and confidence…
From the first sale to the thousandth order.
Full inventory management
- Levels and locationsStock by variant, by site, by warehouse.
- Reorder points and forecastsVelocity against lead time — not just a low-stock alert.
- Stocktakes, batches and expiry datesCount stock, track lots, sell the oldest first.
- Suppliers, catalogues and drop-shipSupplier catalogues and purchase orders from My Business; drop-ship straight from the supplier.
Orders and fulfilment
- A fulfilment queuePaid, not sent — oldest first.
- Shipping toolsZones, rules, rates, labels and tracking.
- Click & collect and local deliveryCollection slots, and ready-for-collection messages sent automatically.
- Returns and refundsRefunded through Money, filed once.
Selling everywhere
- The website shopPublished straight from the catalogue.
- The customer portalCustomers reorder, rebook and download.
- The till — Simma StationSelling in person on real hardware. See Station →
- Shared carts and abandoned-cart recoveryCarts customers can share, and a nudge when they stall.
- Wishlists, reviews and product Q&APlus back-in-stock alerts when something returns.
Pricing and offers
- Variants, tiers and bundlesOne product, many prices.
- Discounts, gift cards and loyaltySet up in Marketing, applied at every checkout.
- Tax, currency and paymentsTaken through Simma Pay.
It doesn't wait to be asked.
Because every sale, stock movement and cart lives in one record, Simma can spot what a single tool can't.
"9 days of stock left — your supplier takes 14."
"3 orders from last week haven't shipped."
"5 carts worth £340 were abandoned this week."
"These 6 lines haven't sold in six months."
"These two are bought together 40% of the time."
"Your margin on grip socks has fallen from 40% to 22%."
Oli runs the stockroom. The owner makes the call.
Oli, the operations agent, watches stock, orders and suppliers — and brings the owner a decision, not a notification. Meet the agents →
"Grip socks will run out in 9 days and your supplier takes 14. I've drafted a purchase order for 40 pairs at last time's price."
"The beginners' course has 2 places left. Post it to Instagram and email the 31 people who asked about beginners?"
What it replaces
Connected to the rest of the OS
A product is published on the website, sold in the portal and at the till, paid through Money, and remembered on the customer's record.